Not only music, as usual, in the rich programme, never before this dense and articulate thanks to the well-established formats that are integral part of the festival.
Dozens of activities (between workshops, screenings, Q&As, international public talks) hosted by Absolut Symposium, the innovative festival HQ by Club To Club and main partner Absolut, have involved historical music names and news stars from the world in conversation with creative minds, influencers and professionals.
The 2016 edition of the festival’s closing block party Dance Salvario was packed with incredibly diverse content, engaging the entire neighborhood’s social connections to reflect on global challenges and on the cross-pollination of cultures.
Contributing to the festival’s ever-expanding musical palette were A Great Symphony For Torino, the augmented reality soundtrack created for the city by Xplosiva and British Council, and the partnership with Red Bull Music Academy, a true musical institution on a global scale, that has brought to the Sala Gialla stage some of the most exciting acts of today’s scene like Daphni, Amnesia Scanner, Gaika and One Circle.
As always part of the Turinese Art Week, Club To Club has created a perfect synergy with the Torino+Piemonte Contemporary Art circuit, giving life to a real network with some of the most important entities in the Region such as Luci D’Artista, Paratissima, Torino Graphic Days, Operae, DAMA and Reggia di Venaria.
The extraordinary success of #IAMC2C has been made possible by the precious support of prestigious institutions (Regione Piemonte, Fondazione per la Cultura Torino, Compagnia di San Paolo, Fondazione CRT, Camera di Commercio di Torino, Embassy of the Kingdom of the Netherlands) and by the fundamental support of private partners that have worked side by side with the Club To Club team to further enrich the cultural contents of the event: Absolut, Audi, Red Bull Music Academy, IED, KLM, Tuborg.